A simple choice of a word can make the difference between someone accepting or denying your message," said Mohammed Qahtani. Qahtani is a security engineer from Saudi Arabia who was recently crowned World’s Greatest Public Speaker by Toastmasters. "You can have a very beautiful thing to say, but say it in the wrong words and it's gone." "Words have power. Words are power. Words could be your power." Your words can be your power, provided you choose the right words. The words you choose, whether they be spoken or written, influence how others perceive you as a speaker or content expert. The words you choose determine the decisions others make about you. We live in a time where words come at us from more directions than ever - TV, radio, social media, blogs, websites, emails, books (audio and print), lectures, and keynotes.
"With so many words bombarding us, only the right words can get through."
Our Services Include:
At King Ranch Communications, our writing services help you achieve your communication goals. If you are looking to publish a book, we will make the journey with you, from the initial planning stages to the moment you hold your own book in your own hands. If you need to design or update your web site, we will write content that keep your readers coming back over and over. We can write articles for your magazine or newsletter, craft a letter to your donors or customers, even write your annual report—one that people will actually want to read!
Do you have a passionate thought or idea that you want to present in a book, in a blog or on your website, but you don’t have the time or talent to bring the published idea to life? Our team of experienced ghostwriters can craft your story in a way that reflects your personality and “sounds” like you. The process begins with a one-on-one meeting, progresses with a first draft that you then comment on, and concludes with a final, copyedited draft that is ready for publishing. Your name is on the cover as the author. Our name is only on the check. Costs and time to complete vary on the type and length of the project.
This is the A to Z edit, where you give us a written manuscript, and we take it the distance. A complete edit from start to finish. This is lengthy journey. Those who traveled on the Oregon Trail in covered wagons were prepared for a six-month journey that could be longer if something unexpected arose. And something unexpected almost always arose. A full edit has three components, each of which can be contracted separately if you wish. We package them all together as the Oregon Trail 1) because you will need them all done by someone, and 2) we will save you a bit of money to agree for us to do all it rather than piece it out to others. In the substantive edit phase, we read through your manuscript paragraph by paragraph, making comments and suggested edits in the margin of the Word file. What you receive is your manuscript back with many revisions and suggested changes, all marked in color so you can find them instantly. The substantive edit will probably give you quite a lot to work on in terms of revisions. It may take you several weeks to several months to complete the revisions. (Should you want us to make the revisions for you, we can for an additional fee.) After you do your revisions, you'll send the manuscript back for the second phase, which is the copyedit. Typically, a copyedit involves the editor going through your manuscript line by line and sentence by sentence to smooth things out, make sure all the parts are there and in correct order, and basically give you something that is very readable. It does involve some fixing of typos and correcting of punctuation, but not at the level of the next station we will come to. Our final stop on this journey is the proofread. This is done by a withered old man wearing a green visor and muttering to himself while he goes through your manuscript word-by-word to ensure the style is consistent, all of the words are there and spelled correctly, and that grammar rules have been followed correctly.
Fee: A full edit is our most intensive and extensive editorial offering (short of rewriting the book), so it is our most expensive service. We charge 11 cents a word to do a complete edit of your project.
This is the substantive edit trail by itself. This is where we look at, evaluate and comment on your content. Are you saying what you want the reader to hear in a way the reader can understand it? Do you have good transitions from one idea to the next? Basically, is the saddle cinched tight enough to carry the rider from one end of the trail to the other? And as we review your content, we are making changes along the way, resulting in about 75% of the copyedit as well.
Fee: Riding the Santa Fe Trail will give you a manuscript ready for a final copy edit and proofread. For this, we charge 6 cents a word.
Sometimes an author will feel that the only thing needed from the editor is to do a thorough rubdown on the manuscript, a good once-over. That's what a copyedit is for. A copyedit involves the editor going through your manuscript line by line and sentence by sentence, untangling things and just making everything read clearly. It does involve some fixing of typos and correcting of punctuation, but not at the level of proofreader.
Fee: The Outlaw Trail will get you a manuscript that is consistent in style, but won’t give you the content critique that is necessary to make your book the best it can be. Sometimes, however, you just want to be sure your infinitives aren’t split. We can do that for 4 cents a word.
So your manuscript has the content you want, and has the nouns and verbs where they should be. It is ready for the Last Mile of the trail—the proofread. Proofreading is a thankless job, but without a proofread, your manuscript isn’t ready for polite company. It would be like getting dressed up for a fancy event, but leaving two buttons undone, your fly open and your shoes untied. You have all of the necessary parts, but you aren’t quite there yet.
Fee: We charge 4 cents a word for the proofread by itself. As you can see, the best value is the Oregon Trail. You are going to need all of these phases done. Let us take your script through all of the edits and get you ready to publish.
Perhaps you’re not sure your manuscript is ready for any stage of edit yet. You may have written a first draft, but you don’t know if it is worth investing in a second draft. In an editorial review, we will read over your entire manuscript and provide you with a 3-10 page summary of what we see is working, where we see you can improve, as well as our thoughts on the marketability and uniqueness of your project. While lacking the depth of the substantive edit, the editorial review is quick way to know if you really have something or not.
Fee: An editorial review costs 1 cent per word, with a minimum charge of $250.
You might be surprised how much we can discern about your writing by reading the first 10 pages of your manuscript. In a first 10 pages review, we give you 2-5 pages of notes showing how to take what you have started and make it better. In other words, it’s a short course on how to be a better writer, using the first ten pages of your project as the example. You might also be surprised to see how helpful those notes can be. If you take what we share and apply it to the full manuscript, you’ll be on your way to a book you can be very proud to have written.
Fee: A first 10 pages review costs $125.
It may be that you have an idea for a book, but don’t have the time or know-how to write anything at all. You want to have a book with your ideas in it to share with others, but need help from soup to nuts. We are happy to help you. Our Ghostwriters in the Sky team will take your ideas and shape them into a book, maintaining your “voice” all the way through. It really will be your book—we are just helping to put your thoughts and ideas and voice into the right form. Here is a secret you should know about books. The vast majority of non-fiction books that are bought are never read all the way through. Why is this? Mostly because the author loses focus shortly after the opening chapters, and feels the need to make it longer than it should be to “add perceived value.” Here’s the truth. Readers want you to tell them what you are going say, then say it, then tell them what you just said—and they want this done in as few words as possible. As a wise preacher once said, “All homilies have a beginning and an ending, and in the best of homilies, these two are very close together.” So how long should your book be? We go by the “women’s skirts rule.” It needs to be long enough to cover the subject, and short enough to keep it interesting. Books that sell and are read completely these days are in the 18-24,000 word range. This translates to 96-208 pages, depending on design and layout. A book of this length will not intimidate potential readers, but will let them know you are going to get straight to the point.
Fee: So, how much does it cost for us to come alongside of you and write your book? Well, that depends on a number of things. But let us give you an example. Say you have a speech or sermon series recorded that we can make into a book. This would not require us to travel to you, and gives us material to work from. A 22,000 word manuscript from a recording would cost $7500 to produce. If we are simply taking an idea (for instance, you say you would like a book on stewardship of life elements—money, time, relationships, vocational skills) and developing that into a book, we would need to spend time with you to draw out your ideas, then research and create the text from scratch. A similar 22,000 word manuscript in this scenario would cost $12,500 plus travel expenses. These are just two examples, and we consider each on a case-by-case basis. So, if this is your need and desire, let’s talk to see how we can best serve you.
"Our minds are wired for good storytelling and Dennis Worden and Jeff Dunn are great storytellers! But beyond just being drawn into this terrific narrative, the principles for life and purpose are spilling out of this book! You'll love it and you'll be so glad you read it!"
"Heartwarming, inspirational and real world, the Rancher’s Gift provides powerful principles for pursuing and achieving a successful life with purpose."
Lt. Col. Waldo Waldman
Jeff has been telling stories in print, online and over the air for more than 40 years. He has ghosted New York Times bestsellers and written books under his own name. He was the publisher of one of the most-read blogs online. As a teacher, he has shaped the lives of hundreds who are now telling stories of their own. Jeff is very effective at finding the right way to share your story with the right audience.
Dennis has mastered the art of maximizing non-traditional and traditional publishing. Known as a motivated, visionary leader Dennis has experience at building strong and loyal collaborative relationships. He is an outstanding communicator in encouraging individuals to press beyond mediocrity and rise to excellence.
Matt has been working with top leadership and sales training speakers in the U.S. for over 20 years. The experience he has garnered through his hands on approach has given him the expertise in the publishing, product development, book promotion.
A bit in the mouth of a horse controls the whole horse. A small rudder on a huge ship in the hands of a skilled captain sets a course in the face of the strongest winds. A word out of your mouth may seem of no account, but it can accomplish nearly anything—or destroy it! It only takes a spark, remember, to set off a forest fire. A careless or wrongly placed word out of your mouth can do that. By our speech we can ruin the world, turn harmony to chaos, throw mud on a reputation, send the whole world up in smoke and go up in smoke with it, smoke right from the pit of hell. James 3:3-6, The Message